Summer/ Beach Facechart Designs + Moodboard

FACE CHART DESIGNS + MOODBOARD

When designing my beach/ Summer high fashion shoot, Beach was quite clearly a very prominent word to consider. I wanted this design to give off not only a very beachy, tousled hair, shimmer galore concept, but also wanted the designs and styling to capture how Armani would really do Summer fashion- and it doesn't include your stereotypical beach shoot. When researching I found that in previous Summer Campaigns, Armani either channeled perspiration made glamorous or high fashion, sheer material and a pretty face.  

BRONZED EYES

Although many would have gone for the wet look, beachy vibe. More than anything what was important to me, was the bronze factor of my design. From the get-go I knew that MAC 'Amber Lights' combined with 'Satin Taupe' would be me go-to shimmer/ frost shadows for this look. I almost have a smoky eye set up in my mind, but the twist is there will no dark or smoky shades, just bronze and shimmer based shadows smudged on the lid- all the way up to the crease and on the lower lash line to really brighten the eyes and make them pop.

PINK LIPS 

The idea of a pink lip combined with a bronze shadow look, will compliment each other perfectly and hopefully make the face radiate with beauty and dewiness. Whether or not the lips are dark or light, maybe even somewhere in between, they will still be pink and of a glaze finish to compliment the highlighting I will be doing on my model. 

WET-LOOK, SCRUNCHED HAIR
For this hairstyle I really want to create natural beauty hair with a slightly wispy/ wet look finish. In order to achieve this hair I think it will be important to play around and work with different styling products and most of all.. salt spray. This way styling will be made easier and that beauty natural wave will be more achievable.

The two face charts for this design have started out very similar, but the tones and colours used are different in both. Design #1 is somewhat smoky in the way the technique is applied around the eye, but minimal in regards to the mascara. For the skin, I have gone for a more bronzed base, with plenty of highlighting involved, using both cream and powder highlighter layered to achieve that radiant Summer glow. The brows will be filled in but kept very natural with this face chart design, the hairs will be emphasized through the use of brow gel and Vaseline, giving them that natural wet and glossy finish, perfect for a beach inspired shoot. the lips are dark bright pink, think NYX 'Louisiana' lipstick applied generously and finished with Jemma Kidd Eyes and Lip Gloss. 

Design #2 is quite clearly more put together, although it's not as minimal as #1, it is still effective in portraying that beautiful bronzed concept. The skin is slightly less bronzed than #1, and more contoured in order to frame and show depth in the makeup. The brows like #1, are lightly filled and glossy using either MAC 'Cork' or 'Espresso' shadow to fill in sparse areas. For the eyes on this design, I applied a mixture of two eye shadows, both shimmer to the lid and blended them generously around the eyes. Using a bronzed and shimmery shade such as MAC 'Amber Lights' all around the eye will add shine and a beautiful glow to the eyes when photographed. Mascara is more apparent in the design, to add more of a flare and volume to the look. For the lips, I went with something slightly lighter in tone than #1, just to add a more subtle effect to the overall look.

Overall, although these two facecharts are very similar and involve some of the same tones and techniques, I do feel like design #2 will cater to more skin tones and different features. The first design uses a shimmery shade quite low done smudged into the lower lash line, and this can often make the eye area darker and older, as apposed to bright and glowy.